Advertisement for internet stores – the service is carried out directly by the partner Google Ireland Limited. It is addressed to the owners of online stores, targeting B2B and B2C clients.

The service consists of acquiring customers for the store using the following channels:

  • Google Shopping Ads,
  • Ads in the so-called search engine Sponsored links,
  • Ads targeted at mobile devices,
  • Graphic ads, banners on websites Google Display Network,
  • Video ads, including on Youtube,
  • Ads in the GMAIL mailbox,
  • Graphic and dynamic remarketing,
  • Remarketing directed to abandoned baskets,

As part of the service, the customer gains access to:

  • Substantive help and consultation in the field of e-commerce,
  • Google Analytics digital analytics,
  • Real-time reports,

Please send an inquiry containing your needs via the contact form or by e-mail.

Your benefits:

You can start with any budget!
The amount of investment depends entirely on you. Start with a budget that suits you, then we can customize as your needs will change.

You reach the right people at the right time!
Customers find your business on Google precisely when they’re searching for what you offer.

You will be my partner!
As my private customer you will gain direct contact with me. You will benefit from my knowledge and experience in SEO, SEM, e-makretingu and digital analytics.

Measurable results and reports!
Unlike traditional and TV ads, the course and results of online advertising campaigns are fully measurable and you gain access to reports.

Where will I advertise your store?

Precisely targeting ads

Thanks to many years of experience and the use of digital analytics, I have the opportunity to reach every recipient at every time while using it from every device, no matter whether it’s a laptop, tablet, mobile phone or TV connected to the Internet.

Ads are displayed to consumers when they perform any daily activities as well as searches for selected content on the internet.

In addition, I am able to precisely target the target group at the level of an individual member defined on the basis of age, gender, interest in the websites visited by them, places in the web in which they visit, materials the read and questions they send to search engines.

Preferred types of targeting in e-commerce

GOOGLE SEARCH AND SEARCH PARTNERS
It is a form addressed to recipients looking for a service, product or information “here and now”. I recommend using it for every marketing strategy, they are so-called “Sponsored links”.

GRAPHIC ADVERTISING ON WEBSITES
Advertisement broadcast in the form of advertising banners on selected websites. Used in building brand awareness and in remarketing.

ADVERTISING FOR E-COMMERCE
Google Shopping is typically a sales promotion form, directing the recipient directly to the website of the selected product. I use this advertising format also in dynamic remarketing.

MOBILE ADVERTISING
Directed to mobile users. It can be in any form (text, video, graphics) and display in mobile applications.

The benefits of advertising

 

Digital analytics is a way to gain a business advantage

Thanks to digital analytics you will gain a deeper understanding of your clients and you will be able to analyze their behavior on the websites of the online store. By defining and monitoring the strategic goals of the KPI, you will be able to make deliberate business decisions and evaluate the effectiveness of marketing activities.

And what about abandoned carts?

I will help you implement Google Tag Manager and Google Analytics. I will tag your website and start measuring conversions and events on it. All this to create advanced audience lists and use them for remarketing. I’ll catch your shopping cart in Google Shopping, in search engines, on websites, and even in Gmail and mobile apps.

Remarketing is the secondary engagement of recipients who have already visited your site. Remarketing can be in a static form in the form of text, graphic or video ads, as well as dynamic presentation of products that the user viewed on the pages of your store.

Audience management system

I have developed an original system that optimizes the conversion path and reduces its costs. It involves managing users in real time based on their behavior on the site using digital analytics. It adjusts the bids for ads and landing pages targeted by users based on their involvement and the actions they take when visiting the store. This allows you to optimize the conversion path and lower its cost while increasing its rate.

Who I’m and how I help

My name is Paul Wolf and I am a certified specialist in Google Ads and a Google partner. I have over 10 years of experience in internet marketing, and specializes in advertising campaigns for e-commerce.

My advertising campaigns accurately reach selected groups of recipients – thus minimizing costs as well as maximizing their effectiveness.

Do you have guestions? Ask to me!

e-mail: paul@youbetter.store